World Data lab

We are on a mission to make everyone count

World Data Lab creates actionable, forward-looking data on consumer class and SDGs to promote a sustainable, inclusive and growing world.
Missed The Webinar

Missed The Webinar?

World Data Lab presented their first World Consumer Outlook, where they illustrated the latest consumer spending projections for 2023 through 2030. 

Read Our Blog

Read our Blog

The continuous growth of the global consumer class is the biggest news that no one is talking about. Read our blog on how the world consumer class will grow to 5 billion by 2031.030. 


The Asia of Tomorrow

Dr. Wolfgang Fengler speaks on the significant opportunities and challenges that lie ahead for Asia, with a specific focus on India.

Our Philosophy

We use state-of-the-art data science methodologies to model and forecast the global consumer class at a granular level. Whether segmenting the data into consumer categories or to aligning it to the sustainable development goals, we distill complex data into meaningful insights, empowering decision makers to confidently shape their strategies.


Tracking SDGs in Real Time

We develop datasets and tools that track SDGs in real-time: poverty, hunger, water scarcity, gender, and health. By combining new data sources with groundbreaking modeling methods, we help people and organizations make data-driven decisions to solve the world’s biggest challenges. These tools are developed as part of our mission to democratize data and make it accessible and actionable for everyone.


We collect and analyze data from consumer demographics and spending to progress towards the sustainable development goals.


Our projections provide a glimpse of what the future could look like, allowing stakeholders to maximize their impact.

Explore Our Resources

Explore our library of webinars, articles, blogs, e-books, videos, and more.
Blogs & Articles
our impact

World Data Pro is Your

World Data Pro provides the most consistent intelligence on the future state of the population, spending power, and consumer choices


All of our data is exclusively based on top accredited sources, and steered by global thought leaders.​

Globally Harmonized​

We cover 99.5% of the world's population in 184 countries. Our data is updated 4 times per year and remains consistent across space and time.

Why join WDL?

Join our Team

We are passionate about creating data and insights that can change the world. Do you think your talent fits World Data Lab? Get in touch!
A truly global team
We value diversity, creativity, and collaboration
Growth opportunities for our employees, empowering them to reach their professional goals
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